Yeah, Dreamworld's marketing staff have produced some really cringe promo videos in the past, but being in house, and not needing multiple layers of approval for every step does pay off at a grass roots level for those very reasons.

If I'm being honest, I'd still rather DW lower budget and "cringer" style of marketing over VRTP's more sterile and corporate style of marketing because I believe it better appeals to the general audience being marketed to when compared to VR's marketing that's very safe and overproduced and has obviously gone through too many branches of PR and management.