I understand all of that, but friends of mine have been talking about the Coaster, and they didn't even know Doomsday was a ride.

The marketing, well the lack there of, has been ridiculous. It's a tradegy of Shakespearean proportions that the management of the parks we love & support so much, and want to see succeed, seem completely devoid of marketing nous. 

The building of hype and early interest has already passed them by. Any of the 100,000 people who pass by a now partially constructed Coaster as they go down the M1 and go home and jump on the MW website are greeted by... nothing. They don't tell their family and mates in nsw/vic that there is this cool new coaster coming, because they know nothing about it. 

People have already decided where they are spending their Sept holidays, and have done so without a vital piece of information that could have made the GC and unmissable option. 

It just seems crazy to me.