That's right - upgraded not updated.
After the debate on MW's new park map and the news of updated websites for DW and MW, Jamberoo has made some small changes to their website which are above and beyond anything in the Australian theme park industry.
Let's set the scene. Here's Jamberoo's latest online park map (since the 7th of September 2016):
Until now, it was just the same static image with ride descriptions/images appearing when you click on a ride's blue information button, which is located near the ride on the online park map (Not seen in the image above). These features still remain.
Now click here - this takes you to the current park map webpage. It's the same but...
Firstly, you should notice in the bottom right hand corner, Jamberoo has added a 'live chat' feature. Just by adding your name & e-mail address, you can chat with Jamberoo! Social media, in general, already has similar features in commenting/messaging but they are more 'optional' - that is, businesses may take their time or even not respond at all to comments/messages. A 'live chat' feature on Jamberoo's website displays their dedication to customer service as a response should be guaranteed every time and providing your e-mail address allows a more detailed answer to be provided later if it is too difficult to answer instantaneously.
Secondly, you may notice pink buttons located around the park map. The pink buttons have an image of a 360 degree webcam with spinning arrows around it. That's right - it's a virtual tour! And it's not just a 360 degree panorama of selected locations in the park - you can pretty much 'walk' around the park! Simply, it's like Google Street View. A menu on the left hand side allows you to access views of all the rides/attractions/amenities quickly while arrows around the image you are viewing allows you to move around the park. It also includes descriptions of the rides/attractions/amenities and an embedded YouTube video of The Perfect Storm TV commercial as well as the static park map in the bottom right hand corner.
For those who rarely visit or have never visited Jamberoo, why not start your virtual tour by 'driving' into the car park? The first view you should get is looking north up Jamberoo Road.
Haven't been to Jamberoo since The Perfect Storm opened? Go check it out!
Impressive, huh? But wait, there's more! You can even use this new feature with virtual reality headsets! So you can 'visit' Jamberoo in virtual reality! Just click the 'VR Mode' button in the top right corner - it even works in a 'headset-free mode' but this is no more than a 'full screen mode'.
Unfortunately, you can't access the top station of the Chairlift/Bobsled entrance but you can access different vantage points of the Chairlift ride. Hopefully, it can be added in the future.
Overall, this 'Virtual Tour' feature allows potential visitors to learn how to navigate the park prior to their visit in more detail than ever before. It brings a new meaning to a park map online. This is something the Gold Coast theme parks should take note of when they do their next website upgrade (which is probably next decade ). Adding more features such as food outlet menus, ticket prices, lists of souvenirs and their prices, ride/attraction videos & online (non-food/drink) shopping capabilities to the Virtual Tour could allow those visitors to plan their visit with even more precision. However, this 'Virtual Tour' as it is is impressive enough. What do you all think?