As it stands they can't move a buggy carrying tensa barriers two metres down Main Street without half a dozen attendants passive aggressively shooing anyone in a 50 metre radius. Good luck with a permanent ride.
By any observable metric, Doomsday and surrounds was wasted capital. It was a very well executed concept that was... doomed... from the start because it was all wrong. It was meant to draw guests away from the front of the park but the attraction they chose was simply not strong enough to be able to do that. Then throw in the interactive elements that are aimed at a totally different audience from the ride. What we have is a ~$10 million spend on something that looks nice but doesn't achieve what they wanted it to. You only need to look at how quiet this area is even at peak times to see that this is the case.