From DW's LEGO Store webpage:

Quote

EXCLUSIVE OPENING OFFER

Not that you need another reason to get to the opening, but there will be an exclusive gift with purchase* for a limited time only. 

The limited edition gift with purchase is only offered by LEGO® when a new LEGO Certified store opens.

Limited stock available.

*Spend $199 or more in one transaction. Limit to one set per customer. While stocks last. 

Looks like lego enthusiasts got a head start at the store. A group have posted this info piece as well as a detailed look at the store. 

http://brickingaround.com/2017/01/26/everything-you-need-to-know-about-dreamworlds-lego-store/

Still hoping to see some park icons under those sheets...

How exactly are you meant to be able to get stuff from the top of the pick a brick wall?

You use the Lego bricks to build a ladder or stairs up to them 

On 1/25/2017 at 10:45 PM, themagician said:

I noticed that too @Slick when I visited this afternoon, and thought, what was the point in it. It looked fine before with just the fencing, but now it's ruined it. So far that is my only dislike in the space

@YLFATEEKS covered this quite well in his explanation that it is a requirement that the ambulant \ assisted \ disabled \ whatever bathroom needs to be screened from general view. In time, it will hopefully be just vinery, but until they grow in, the screening is required.

great turn out at the moment credit to qbrickz on Instagram

Edited January 27, 20179 yr by Theme Park Ninja

And the store only opens at 9?

Sounds like it's going to be very popular!

Live opening

This was 10 minute ago. Really great to, especially since it's raining

So for you guys who are there, how much is that Disney Castle set?

Not there, but it is $499, which is the standard price on the Lego Australia site,

Yeah I just had a quick look at a Lego site, wasn't sure if that was au or us though. 

Now to device if $500 is worth it haha

 

I heard people camped out overnight to be the first in there. Let's see how much good press that gets DW... 

20 minutes ago, Brad2912 said:

I heard people camped out overnight to be the first in there. Let's see how much good press that gets DW... 

It's good to see that people with hobbies different to ours are also a bit mental.

1 hour ago, reanimated35 said:

Yeah I just had a quick look at a Lego site, wasn't sure if that was au or us though. 

Now to device if $500 is worth it haha

 

Well realistically lego appreciates in value better than stocks or gold so it is always worth it...

This was posted by Stand By DW (2hrs ago) So great to see the massive queues to get in. I wasn't expecting these many people to show up to go to see the opening of the store. Great job DW

6 minutes ago, MaxxTheMonster said:

Well realistically lego appreciates in value better than stocks or gold so it is always worth it...

Yeah but isn't that if you don't open it? I'd want to build it. In saying that, I've had these sitting on my desk for a year or so. 

 

2 minutes ago, reanimated35 said:

Yeah but isn't that if you don't open it? I'd want to build it. In saying that, I've had these sitting on my desk for a year or so. 

True...  Just trying to help you decide...

Yeah see I was even thinking buy one keep one, but I don't think I can justify $1k on it haha. One set I could probably go with, but two is just a little too much haha. 

Man, I don't feel so bad about being a theme park enthusiast now that I've seen all the Lego enthusiasts.

Edited January 28, 20179 yr by ash.1111

The store is open 9-6 every day

Still a 50m long queue to get in...

Great queues for the LEGO Store opening! I did not expect queues of that length & duration especially after the events of last October. Just a thought -  if these queue lengths or level of popularity continue more regularly than anticipated prior to 10am, does anyone think DW has considered the possibility of guests 'entering' DW via the LEGO Store instead of the main entrance from now on due to the 9am opening & how to deal with that? As it's likely that DW would have expected guests to treat the LEGO Store as an 'exit' from DW.

In other words, instead of guests entering DW at 10am & leaving at 5pm by spending an hour at the LEGO Store, guests instead would be visiting the LEGO Store for an hour at 9am & visiting DW from 10am to 5pm before immediately the property after 5pm. What do other forum members think - would you go to the LEGO Store at 9-10am or 5-6pm?

Also, does anyone know yet how they prevent people entering DW without a ticket? With crowds like that, it would be interesting how they managed access to DW via the LEGO Store.

My first point is do you work for the Bulletin? October was 4 months ago, and the Lego store largely caters to its own market, so why bring up October??!!!!

I seriously doubt that the Lego store will become an alternate entrance to the park. That would require more staffing, and make ongoing crowd control an issue for those just looking to access the store and not DW. This store is as much a separate entity as it is part of DW, so I doubt they'd want to p*** off their customers who are trying to shop with an entry line snaked through the outlet 

Handheld pass/ticket scanners are used to verify entry to DW from Lego.

Lego has 3 entrances and exits, front gate, park (next to Kodak) and yet to open the new "marketplace". Marketplace also has its own exit and will link into Main St Emporium and next to Kodak.

Just to give another idea of how busy it was for the opening of the store, people were queued for over 2hrs once the store had opened